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As proud as you may be of your company, product or service, most customers only care about how well you can help them meet their wants and needs. If you want more of them to buy, your focus has to be on your customer. How do you communicate that to them? With the words you use on your site. Are you talking mostly about them and their needs or are you talking mostly about yourself?
Visit the “We We Monitor“, a unique and free analysis tool that counts certain words on your site that are key indicators of whether your focus is on the customer or not, to see how customer focused your web site copy really is.














