“Who eats frozen dinners? Shoppers ages 18 to 24, those older than 75, one-person households and consumers who are single.” Actually, I find that quite sad.
Apart from the occasional pizza - that I consider as a treat and not “real food” - and some common frozen vegetables, like peas, I hardly buy any frozen food at all.
One very good reason for this is that there are no frozen meals on offer in stores near to where I live, but I’m also concerned about what might have been added (or taken away) in the process of preparing this “convenience” - no matter if the ingredients started out as organic and all-natural - and the other issue is cost.
For the price of one ready prepared frozen meal, I can make four or more dinners, if I buy the ingredients and cook meals myself, from scratch. Not only that, I know what’s in them and the taste of fresh, unadulterated food is incomparable.
To me, those who live in areas “civilized” enough to offer all these frozen options and, who can afford to buy them, are the poorer than those of us who do not.


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