Gauher Chaudhry has written some very witty, but true words on the recent craze of “Death of …” reports:
“With the rise of controversy marketing as a tool to generate more buzz and hype on the Internet recently, most of the marketers who are employing this strategy are completely missing the boat. Fear mongering has been a strategy that has been used for decades in the advertising world and heavily in politics. If you are going to proclaim the death of “fill blank here”, you better make sure it is really dead.”
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Sponzurz
